Archived Blog Post: November 12, 2004

Video games - "For this week's launch of `Halo 2', a shoot-'em-up that runs on Microsoft's Xbox console, over 6,000 shops across America opened their doors at midnight to sell the game to queues of fans. Add over 1.5m pre-orders and the game brought in over $100m in its first day on sale. Bill Gates, Microsoft's chairman, called it 'an opening day that's greater than any motion picture has ever had in history.' For example, 'The Incredibles', the latest blockbuster film from Pixar, took a mere $70.5m in its opening weekend, while the record for an opening day's ticket sales, at $40.4m, is held by 'Spider-Man 2'."